Updated 2-16-16. “How can I make money as a Notary?” That’s one of the most common questions I hear from Notaries.
The answer is simple: There are a lot of ways. Whether you’re a new Notary or a seasoned signing agent, here is a list of things you can do right now to make more money as a Notary:
1. Tell people that you are a Notary.
This sounds so simple, but if you were to survey half the people you encounter each day, many of them do not know that you are a Notary who can help them.
2. Have promotional pens made and give them to waiters and managers at the restaurants you visit.
You will be surprised at how much business you will receive by doing this.
3. Attend networking meetings in your area.
Business and trade events are excellent opportunities to promote your Notary commission with other professionals.
4. Join your local Chamber of Commerce.
Attending regularly adds credibility to your business and your branding strategy, and you rub elbows with other businesspeople in your area.
5. Provide free notarizations for the local high school athletics department.
It keeps your business in the minds of your community and affects the civic-minded parents in your area.
6. Perform free notarizations for the American Legion and VFW members in your area.
This is just a great way to give back to veterans and local leadership.
7. Organize a community shred day.
I am currently organizing one of these, and I’m surprised at how many people have expressed an interest in participating. (National Shred Days raise awareness to identity fraud.)
8. Hold seminars about how to buy your first home.
This is easier than you might think. Just contact a local real estate agent or loan officer to host your event. You do all the marketing, and they provide the expertise, making this a win-win situation.
9. Offer seminars about identity theft.
As Notaries, we are experts in our local area when it comes to identity, and this allows you to build an “expert” reputation in your community.
10. Give promotional items and business cards to your local post office clerk.
Many people incorrectly think they can get all their documents notarized at the post office, but my local post office refers them to me.
11. Network with your local UPS and FedEx store managers.
At this time, FedEx stores are not offering Notary services, and many UPS stores only offer limited service. After receiving referrals, I have conducted Notary assignments for each.
12. Have logo shirts made and wear them to community events.
This is a great way to advertise that you are in the Notary business.
13. Join a Notary professional organization.
Joining an organization like the NNA offers opportunities to stay in touch with the latest changes in the industry and new marketing prospects.
14. Network with other Notaries in your neighboring communities.
This is one of the most important things you can do to build your business. Professional Notaries network with other Notaries in surrounding towns in order to build their clientele.
15. Post a profile on Notary websites.
Doing this is like broadcasting your business with a megaphone to clients that use Notaries on a regular basis. Signingagent.com is an excellent example of a website where professional Notaries can post their profile.
16. Find a mentor.
Having a business mentor will not only help you make more money as a Notary, but will also help keep you from making major business mistakes.
17. Become a mentor to another Notary.
I have personally grown as a professional after becoming a mentor, and this role has helped me build a more holistic, well-integrated business.
18. Develop a business page on Facebook, LinkedIn and Twitter.
Social media is here to stay and developing your presence will pay dividends.
19. Follow up with your existing customers.
This is an often overlooked must-do, but maintaining and managing relationships with your existing customers is one key to your success.
20. Attend professional development conferences.
I attended my first National Notary Association Conference several years ago in Las Vegas, and learned an incredible amount from the business workshops.
21. Start accepting credit cards as payment.
Accepting all forms of payment opens more doors and revenue streams for your Notary business.
22. Place a large sign or Notary logo on your car for your business.
Notaries around the country frequently do this and report great successes.
Implementing just a few of these techniques is well worth the effort and will help you strategically grow your business.
Daniel Lewis of Carmel, Indiana, is the founder of Lewis Notary Services Inc., a nationwide mobile service. He also teaches Notary best practices and is a former NNA Notary of The Year.